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Stolen Focus? Here’s Why and What to Do to Get It Back

If You Feel Like You’re Losing Your Mind, Fear Not!

Clifford Jones
5 min readFeb 16, 2023

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My Business Journal editor said a few years ago, “Cliff, we need you to write shorter articles. 500-word articles are the sweet spot today. We’ve got the analytics to prove it. Shorter articles, please.”

I thought to myself, “Self, my Lord. How can I do that if Winston Churchill couldn’t pull it off?”

“I’m sorry this letter is so long, but I didn’t have time to make it shorter.” — Winston Churchill

As a humble and modern-day writer, I can’t be the only one wondering why all content creators are learning the mantra, “Shorter is better.” Heck, look at YouTube shorts, TikTok, etc.

Are we losing our minds despite having smartphones in our hands?

Let’s take a look.

Data Could Be Driving Us Nuts

While there are undoubtedly many benefits to the vast amount of information and data available to us through the internet, too much information can be unhealthy.

Here’s a short list of the factors:

  • The constant need for instant gratification can lead to difficulty in…

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Clifford Jones
Clifford Jones

Written by Clifford Jones

Medium stopped paying me due to a technical problem on their end. Their support is unwilling or able to help me. So, I stopped writing. Get a grip, Medium.

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