Photo by Jeffrey Hamilton on Unsplash

The Purpose of Clients from Hell

There’s a Powerful, Universal Lesson or Two to Learn

Once upon a time, when I had hair and owned a digital marketing agency specializing in marketing automation, content, and generating revenue, I attracted more than one “difficult” client.

Over the ten years, I built the agency from scratch, I learned a lot, driving the top line through the roof along with my insanity.

Welcome to the school of life where we work about 35% of the time we’re alive.

Here’s a short list of the top lessons learned during my peak days of attracting difficult small business owners who were far too attached to outcomes, had little budget, no patience, no discipline, or common sense about how to make digital marketing work:

1. The primary purpose of clients from Hell is to teach us that we attract everything into our business and life for a reason. We’re here to wake up and discover ourselves: the authentic us and the Light within.
2. The other purpose of clients from Hell and all difficult people, places, and things is to teach us radical acceptance, unconditional love, and forgiveness.

If you’re a creative, outlying, misfit freelancer like me and almost 100 million other people who see themselves as unemployable in a traditional…