Photo by Mathieu Stern on Unsplash

The Subtle Art of Improving Yourself

It’s About How You See Yourself

Clifford Jones
4 min readJun 11, 2024

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We’re the only animal on Earth that thinks about improving itself. There are many ways we seek to improve ourselves, including education, career, physical appearance, and wealth, to name several.

No wonder we love dogs, cats, horses, and other pets.

But for us, it’s all about personal growth, right?

You’re about to discover the greatest key to personal growth: how you see yourself.

“To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.”

— Ralph Waldo Emerson

Miserably Rich

Have you ever met someone who had buckets of money, oodles of fame, millions of fans, many mansions, and maybe even a big, fat, fuel-sucking jet, and they’re miserable?

Imagine a billionaire looking in the mirror and saying to himself, “What a loser. You suck.”

It happens all the time. So, what’s the point?

According to renowned physician and author Dr. Gabor Maté, no self-improvement can compensate for a lack of self-acceptance.

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Clifford Jones

Serving conscious, coachable company founders and leaders as an executive ghostwriter, brand-builder, and strategic coach.